Perceived Age and Attractiveness of Models in Cigarette Advertisements

A sample of 561 persons judged the age and attractiveness of the models in 50 cigarette ads. Seventeen percent of the models were perceived, on average, to be significantly younger than 25 years of...

[1]  G. Manaster,et al.  Age and the perception of age and attractiveness. , 1984, The Gerontologist.

[2]  R. M. Davis.  Current trends in cigarette advertising and marketing. , 1987, The New England journal of medicine.

[3]  I. Trenholme,et al.  Perceived Age and Perceived Physical Attractiveness , 1982 .

[4]  M. Slater,et al.  Cigarette Advertisements in Magazines: Evidence for a Differential Focus on Women's and Youth Magazines , 1988, Health education quarterly.

[5]  P. Gillies,et al.  Adolescent smoking and opinion of cigarette advertisements , 1986 .

[6]  J. Cross,et al.  Age, sex, race, and the perception of facial beauty. , 1971 .

[7]  Gilbert A. Churchill,et al.  The Impact of Physically Attractive Models on Advertising Evaluations , 1977 .

[8]  C. Zalenski,et al.  Is There a Double Standard of Aging?1 , 1986 .

[9]  Thomas C. Kinnear,et al.  Affirmative Disclosure: Long-term Monitoring of Residual Effects , 1983 .

[10]  Rick L. Andrews,et al.  The Determinants of Cigarette Consumption: A Meta-Analysis , 1991 .

[11]  E. Tanke.  Dimensions of the Physical Attractiveness Stereotype: A Factor/Analytic Study , 1982 .

[12]  J. W. Richards,et al.  Relationship between high school student smoking and recognition of cigarette advertisements. , 1987, Jornal de Pediatria.

[13]  S. Chaiken.  Communicator physical attractiveness and persuasion. , 1979 .

[14]  S. Chapman,et al.  Brand preference and advertising recall in adolescent smokers: some implications for health promotion. , 1982, American journal of public health.

[15]  I. Trenholme,et al.  Children's Perceptions of Age and Physical Attractiveness , 1983 .

[16]  T. F. Cash,et al.  Physical Attractiveness Stereotyping Among Black American College Students , 1984 .

[17]  E. Mathes,et al.  Ratings of physical attractiveness as a function of age. , 1985, The Journal of social psychology.

[18]  L. A. Marascuilo,et al.  Nonparametric and Distribution-Free Methods for the Social Sciences , 1977 .

[19]  R. Page,et al.  The Effects of Racial Context on the Perception of Physical Attractiveness , 1975 .