Report on Publications: For the Year Ending December 31, 1954
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THE year 1952 was a boom year for all AWWA publications. The Journal showed significant growth in overall size and in circulation, in technical articles and in advertising, and in income more even than expense. The first issue of the new two-part Directory exceeded expectations both in size and in advertising sold. Sales of reprints and specifications virtually doubled those of last year, and book sales far surpassed all estimates. Continued promotion and the growth of the Association in both membership and influence were the factors primarily responsible. A detailed report on the various publications follows :