Bangladesh Betar’s Farm Programs to Motivate Farmers: Analysis of Effectiveness as Distance Education

Bangladesh Betar (BB), the national radio of Bangladesh has been providing extension services to the mostly uneducated Bangladeshi farming communities for the diffusion of modern farm technologies from its very beginning. This study aimed at evaluating the effectiveness of farm programs (FPs) of BB as distance education through assessing its capacity to motivate the farmers. A sample of 465 farmers was surveyed for primary data and the binary logistic regression model was used for data analysis. This study has revealed that those who listen to the FPs of BB were found more likely to adopt modern farm technologies than those who did not listen to the FPs. The concerned authority should take the necessary steps to make the farmers listen to the FPs of BB for educating and motivating them.