Context-Aware Sequential Recommendation

Since sequential information plays an important role in modeling user behaviors, various sequential recommendation methods have been proposed. Methods based on Markov assumption are widely-used, but independently combine several most recent components. Recently, Recurrent Neural Networks (RNN) based methods have been successfully applied in several sequential modeling tasks. However, for real-world applications, these methods have difficulty in modeling the contextual information, which has been proved to be very important for behavior modeling. In this paper, we propose a novel model, named Context-Aware Recurrent Neural Networks (CA-RNN). Instead of using the constant input matrix and transition matrix in conventional RNN models, CA-RNN employs adaptive context-specific input matrices and adaptive context-specific transition matrices. The adaptive context-specific input matrices capture external situations where user behaviors happen, such as time, location, weather and so on. And the adaptive context-specific transition matrices capture how lengths of time intervals between adjacent behaviors in historical sequences affect the transition of global sequential features. Experimental results show that the proposed CA-RNN model yields significant improvements over state-of-the-art sequential recommendation methods and context-aware recommendation methods on two public datasets, i.e., the Taobao dataset and the Movielens-1M dataset.