Notice of RetractionA Comparison of Perceptions on the Investment Theory of Creativity between Chinese and American

A social validation methodology was applied across two cultures to examine the perceptions of resources on enhancing creativity based on Sternberg & Lubart's (1991) investment theory of creativity. The importance of six resources were rated and ranked by adults from China (n=190) and the United States (n=57). Both American and Chinese considered motivation as the most important resource for human creativity. However, next to motivation, Mann-Whitney U tests revealed that Chinese adults were more inclined to emphasize the importance of intelligence (p < .001) and knowledge (p < .01), while Americans preferred to regard the importance of thinking styles (p < .05). Furthermore, the majority of Americans and Chinese considered that personal factors contributed more to creativity than situational factors. These findings indicate that the concept of creativity is partially culture-specific.

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