MEASURING THE EFFECTIVENESS OF A RESEARCH PROGRAM
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The purpose of this paper is to present various traditional techniques used to measure the effectiveness of a research program and to identify steps that can be used to improve its effectiveness. There is considerable variation in how the effectiveness of a research program is rated depending on the subjective point of view of the individual rater. Some of the methods used include benefit/cost, reduced accidents, lives saved, and improved aesthetics with benefits generally exceeding costs by a ratio of nine to one. Some steps identified for improving the effectiveness include (a) agreement on the need for the research and a definition of the problem by all concerned, (b) identification of the wants of administration, (c) literature search for a possible existing solution that can be used, (d) redefinition of the problem, (e) prioritization of research needs, (f) conduct of research in a proper manner with guidance from an advisory panel, (g) involvement of potential users, (h) writing the report in the language of the user, and (i) implementation in a timely manner. The importance of a well-organized program that embodies good management concepts is stressed as the means of providing maximum benefits of research through proper and timely implementation. (Author)