Commute Green! The Potential of Enterprise Social Networks for Ecological Mobility Concepts

The paper discusses the potential of collaborative networks (CN) to support eco-friendly commuting and create ecological benefits. It therefore develops framework conditions within the concept of social business. The objective is to show up solutions to reduce air pollution, frustration, stress caused by rush hour traffic related to the inflexible working hours. Therefore, relevant social business framework conditions to support eco-friendly behavior have been identified. As a result, the paper shows how social business can combine digitally driven empowerment of workers and corporate responsibility for human and environment. It points out the potential for ecological as well as for social benefits.

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