Effects of Novel Conceptual Combination on Creativity.

Two experiments revealed that solving novel conceptual combination problems could enhance performance in a subsequent test of creativity. The evidence also showed that the beneficial effects of solving novel conceptual combination problems were mediated in part by the use of novel conceptual combination strategies. However, the positive effect of the novel conceptual combination training on divergent thinking was found only among males, probably because the creativity measure used in the experiment was biased against female participants. These findings were discussed in terms of their theoretical significance and implications for teaching creativity.