Marketing and Sustainability
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Martin Charter | Michael Jay Polonsky | Kenneth John Peattie | M. Charter | K. Peattie | M. Polonsky | Jacqueline Ottman | Jacqueline Ottman
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[10] Kenneth John Peattie,et al. Rethinking Marketing: Shifting to a Greener Paradigm , 1999 .
[11] Jacquelyn Ottman,et al. Stakeholders' Contribution to the Green New Product Development Process , 1998 .