Modeling for Customer-Oriented E-commerce Domain Ontology

Based on customer-oriented e-commerce flow, this paper analyses the knowledge of e-commerce flow and builds e-commerce domain ontology and sub-ontology. Based on this analysis, this paper builds reusable model of e-commerce domain ontology by using ontology construction standard technology. This reusable model can reveal the knowledge and the relationship between knowledge of the e-commerce flow deeply to meet the actual needs of designing e-commerce domain ontology.