Strategic Management: Concepts and Cases

Part 1 Concepts and techniques of strategic management: the strategic management process - an overview the three strategy-making tasks -developing a strategic vision setting objectives, and crafting a strategy industry and competitive analysis evaluating company resources and competitive capabilities strategy and competitive advantage matching strategy to a company's situation strategy and competitive advantage in diversified companies evaluating the strategies of diversified companies implementing strategy - building resource capabilities and structuring the organization implementing strategy - budgets, policies, best practices, support, systems, and rewards implementing strategy - culture and leadership. Part 2 Cases in strategic management.