Digital Strategies: A Systematic Literature Review

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[2]  Thomas Hess,et al.  Digital Transformation Strategies , 2015, Business & Information Systems Engineering.

[3]  M. Alshurideh.  Is Customer Retention Beneficial for Customers: A Conceptual Background , 2016 .

[4]  Abby Ghobadian,et al.  e-Leadership through strategic alignment: an empirical study of small- and medium-sized enterprises in the digital age , 2016, J. Inf. Technol..

[5]  Yan Chen.  Dynamic Ambidexterity: How Innovators Manage Exploration and Exploitation , 2016 .

[6]  Federico Frattini,et al.  Implementing a Digital Strategy: Learning from the Experience of Three Digital Transformation Projects , 2020, California Management Review.

[7]  Roman Teichert,et al.  Digital Transformation Maturity: A Systematic Review of Literature , 2019, Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis.

[8]  Daniel R. A. Schallmo,et al.  Digital Transformation of Business Models — Best Practice, Enablers, and Roadmap , 2017, Digital Disruptive Innovation.

[9]  Christina Soh,et al.  Aligning with new digital strategy: A dynamic capabilities approach , 2017, J. Strateg. Inf. Syst..

[10]  Haitham M. Alzoubi,et al.  Loyalty program effectiveness: Theoretical reviews and practical proofs , 2020 .

[11]  Jahangir Karimi,et al.  The Role of Dynamic Capabilities in Responding to Digital Disruption: A Factor-Based Study of the Newspaper Industry , 2015, J. Manag. Inf. Syst..

[12]  M. Alshurideh,et al.  The impact of employee satisfaction on customer satisfaction: Theoretical and empirical underpinning , 2020 .

[13]  Nissrine Souissi,et al.  Roadmap for digital transformation: A literature review , 2020, FNC/MobiSPC.

[14]  Peter Ohlhausen,et al.  Initialising Customer-orientated Digital Transformation in Enterprises , 2017 .

[15]  M. Alshurideh,et al.  The effect of intellectual capital on competitive advantage: The mediating role of innovation , 2021, Management Science Letters.

[16]  Aris Alissandrakis,et al.  Open data exploration in virtual reality: a comparative study of input technology , 2019, Virtual Reality.