ACCEPTABILITY OF IN-VEHICLE INTELLIGENT TRANSPORTATION SYSTEMS TO YOUNG NOVICE DRIVERS IN NEW SOUTH WALES

This report describes the outcomes of a study funded by the Motor Accidents Authority of New South Wales (NSW) to assess the acceptability, to a sample of young novice drivers from metropolitan and rural NSW, of seven in-vehicle ITS technologies: Intelligent Speed Adaptation; Forward Collision Warning; Following Distance Warning; Lane Departure Warning; Fatigue Warning; Alcohol Interlock and Sniffer systems and the Drink Driving Performance Test; Seat Belt Reminder; and Electronic Licence. For each technology discussed, the acceptable attributes of the system, as well as the barriers to their acceptance that were raised by participants, were identified. Differences in the acceptability of the systems that emerged between the metropolitan and rural participants were also identified. Overall, the Alcohol Interlock and Seat Belt Reminder systems were deemed the most acceptable to young drivers, while the Fatigue Warning (for rural participants only), Intelligent Speed Adaptation and Lane Departure Warning had the lowest levels of perceived acceptability. Suggestions for enhancing the acceptability of ITS technologies to young novice drivers are offered. (a)

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