Addressing Marketing Requirements in User-Interface Design for Multiple Platforms

The commercial use of the Internet for service provision has deeply changed the environment where human-computer interaction takes place. Web interfaces are now integrated in overall service provision, and are designed for a huge and diversified set of potential users, in an uncontrolled context.

[1]  B. Schneirdeman,et al.  Designing the User Interface: Strategies for Effective Human-Computer Interaction , 1998 .

[2]  Janet Mancini Billson,et al.  Focus Groups: A Practical Guide for Applied Research , 1989 .

[3]  S. KrishnanM.,et al.  Customer Satisfaction for Financial Services , 1999 .

[4]  Martin Wetzels,et al.  An empirical analysis of consumer preference regarding alternative service delivery modes in emerging electronic service markets , 2000 .

[5]  R. Fisk,et al.  Interactive Services Marketing , 2000 .

[6]  Yvonne Rogers,et al.  Interaction Design: Beyond Human-Computer Interaction , 2002 .

[7]  Mark van Harmelen,et al.  Object modeling and user interface design , 2000 .

[8]  Albert M. Bottoms,et al.  Made in America: Regaining the Productive Edge , 1990 .

[9]  Mary C. Meyer,et al.  Customer Satisfaction for Financial Services: The Role of Products, Services, and Information Technology , 1998 .

[10]  M. R. Solomon Consumer Behaviour: A European Perspective , 1999 .

[11]  Austin Henderson,et al.  Interaction design: beyond human-computer interaction , 2002, UBIQ.

[12]  A. Parasuraman,et al.  Service quality delivery through web sites: A critical review of extant knowledge , 2002, Journal of the Academy of Marketing Science.

[13]  Jef Raskin,et al.  The Humane Interface: New Directions for Designing Interactive Systems , 2000 .

[14]  Mary Jo Bitner,et al.  The Development and Emergence of Services Marketing Thought , 1994 .

[15]  Gerald Nadler,et al.  Made in America: regaining the productive edge: M L Dertouzos, R K Lester, R M Solow and the MIT Commission on Industrial Productivity, The MIT Press, Cambridge, MA (1989) 248 pages , 1990 .

[16]  Ewan D. Tempero,et al.  Essential Use Cases and Responsibility in Object-Oriented Development , 2002, ACSC.

[17]  Andrew Taylor,et al.  IT projects: sink or swim , 2000 .

[18]  Mary Jo Bitner,et al.  Technology infusion in service encounters , 2000 .

[19]  Oscar Pastor,et al.  Essential Use Cases in the Design of Multi-channel Service Offerings - A Study of Internet Banking , 2003, ICWE.

[20]  A. Parasuraman,et al.  SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality. , 1988 .

[21]  Ali Yakhlef Does the Internet compete with or complement bricks‐and‐mortar bank branches? , 2001 .

[22]  Naveen Donthu,et al.  Developing a Scale to Measure the Perceived Quality of An Internet Shopping Site ( SITEQUAL ) , 2005 .

[23]  N. Hoffart Basics of Qualitative Research: Techniques and Procedures for Developing Grounded Theory , 2000 .

[24]  Richard A. Krueger,et al.  Focus groups : a practical guide for applied research / by Richard A. Krueger , 1989 .

[25]  V. Zeithaml Service excellence in electronic channels , 2002 .

[26]  Eleanor T. Loiacono,et al.  WebQual: A Web quality instrument , 1999 .

[27]  Jon Trinder,et al.  The Humane Interface: New Directions for Designing Interactive Systems , 2002, Interact. Learn. Environ..

[28]  A. Parasuraman,et al.  Marketing to and serving customers through the internet: An overview and research agenda , 2002 .

[29]  Bart J. Bronnenberg,et al.  Exploring the implications of the internet for consumer marketing , 1997 .

[30]  D. Norman Emotional design : why we love (or hate) everyday things , 2004 .

[31]  P. Hewer,et al.  An exposition of consumer behaviour in the financial services industry , 2000 .

[32]  Mark B. Kolesar,et al.  A services-marketing perspective on e-retailing: implications for e-retailers and directions for further research , 2000, Internet Res..

[33]  Donald A. Norman,et al.  The invisible computer , 1998 .

[34]  San Murugesan Web engineering , 1999, LINK.

[35]  Jakob Nielsen,et al.  Designing Web Usability: The Practice of Simplicity , 1999 .

[36]  A. Parasuraman,et al.  Serving customers and consumers effectively in the twenty-first century: A conceptual framework and overview , 2000 .

[37]  Larry Constantine,et al.  Structure and style in use cases for user interface design , 2001 .

[38]  Anthony W. Ulwick Turn customer input into innovation. , 2002, Harvard business review.

[39]  Glenn J. Browne,et al.  An Empirical Investigation of User Requirements Elicitation: Comparing the Effectiveness of Prompting Techniques , 2001, J. Manag. Inf. Syst..