Quality-oriented Strategies

This chapter introduces quality-oriented strategies through the concepts of the well-known Total Quality Management (TQM). It presents its quality core perception and historical development emphasizing its underlying principles and philosophy, continuous improvement and customer/supplier quality chain, and its system-oriented approach, with the required infrastructure for supporting the improvement process. It also briefly describes Quality Organization in Japan and attempts to compare cultural/geographical styles of Quality Management (QM)—East versus West. It shows usage aspects of QM theories and practices including soft versus hard practices.

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