Augmented Reality in the Design Process Using visual effects ( VFX ) motion tracking techniques to conduct quantification research on the performance of augmented reality

The research explores how quantitative performance analysis of augmented reality would influence its mainstream adoption within the Built Environment Industry. The process involves the development and quantification of key augmented reality components, through the use of Visual Inertial Odometry and Visual Effects motion tracking techniques. Targeting mobile technology as a case study for the research, its potentials and limitations will be explored and discovered in relation to the industry. Accordingly, the research focuses on assessing the visuality and communicative quality of augmented reality projections from 2D, cuboid, cylindrical, 3D object, geo-location and marker less. Testing this form of technology under realistic scenarios provides a baseline for developers to rationalise their choices in their augmented reality development. This would study the effectiveness of augmented reality projections and vindicate the typical constants and variables when developing augmented reality applications, reducing the need for ongoing practical experimentations to successfully achieve augmentation.