Conducting a GPS-only household travel survey

Abstract Purpose — This paper describes what the authors believe to be the first GPS-only full-scale household travel survey. Design/methodology — The survey commenced in early 2009 with the conduct of a pilot survey to help establish various parameters and procedures for the main survey. The main survey commenced in August 2009 and was completed in August 2010. It was designed as a household travel survey to be collected steadily over a 12 month period. The target sample size was originally set at over 3500 households, although this target was reduced downwards during the course of the survey. Each household member over the age of 12 was asked to carry a GPS device with them everywhere they went for a period of 3 days. After the 3-day collection period was completed, GPS devices were retrieved from households, the data were downloaded and processing of the data commenced. The study also involved a PR survey performed on the Internet. Findings — The paper concludes with lessons learnt from this GPS-only survey and suggestions for how future GPS-only surveys might be conducted. Originality/value of the paper — The paper describes the first GPS-only household travel survey and concludes that it is now feasible to conduct household travel surveys by GPS.