Mobile Social Networks and Services

Mobile communication is becoming ubiquitous in many parts of the world today with over 3 billion mobile phone users worldwide (Tsai, 2008; Wolverton, 2008). Over 255 million mobile subscribers live in the U.S. (CTIA, 2008), which means more Americans own a mobile phone than have an Internet connection (On the Move: The Role of Cellular Communications in American Life, 2006). Considerable research has explored the social effects of mobile phone use (e.g., Goggin, 2006; Ito, Okabe, & Matsuda, 2005; Katz, 2003; Katz, 2006; Katz & Aakhus, 2002; Ling, 2004, 2008). Some have argued that mobile phones may lead to the atomization and privatization among users by discouraging face-to-face communication in urban environments (Banjo, Hu, & Sundar, 2006; Bull, 2004; Puro, 2002). As mobile technology advances, however, new services for mobile phones have been developed which allow people to create, develop, and strengthen social ties. Similar to social networking sites on the Internet (Benkler, 2006; Boyd, 2004; Boyd & ABSTRACT

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