Cognitive Fit: An Empirical Study of Information Acquisition

From a broad perspective, our research can be viewed as investigating the fit of technology to task, the user's view of the fit between technology and task, and the relative importance of each to problem-solving or decision-making performance. The technology investigated in this research is the mode of information presentation. Although there has been a considerable amount of research into problem solving using graphs and tables, until recently the circumstances in which each is more effective have been largely unresolved. Recent research has suggested that performance benefits accrue when cognitive fit occurs, i.e., when factors such as the problem representation and problem solving tools match the characteristics of the task. In this paper, we investigate the effects of the basic paradigm of cognitive fit and extensions to the paradigm in a laboratory experiment that examined the nature of subjects' mental representations as well as problem-solving performance. The experiment, using 128 MBA students in ...

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