Put information experience design to work in your library

Outreach in libraries is about finding ways to connect with non-, infrequent, or traditionally underserved library users, and make them feel part of the library community and even the broader community that the library serves. Successful and effective outreach only happens when the library can offer information environments, services and programs that the abovementioned user groups find meaningful, accessible, and relevant to their needs and problems. Development of such outreach should be underpinned by a rich understanding of users and their engagement with information, as two key elements of a library’s mission...