Dimensions of Online Behavior: Implications for Engineering E-Learning

E-students vary in terms of online behavior, defined as organized (e.g., web search) and disorganized (e.g., browse) interactions with both human (e.g., chat) and nonhuman (e.g., database) elements in online environments. Online behavior is conceptualized in terms of the dimensions of sociability (human connection motives), utility (efficiency orientation), and reciprocity (the need for cognitive stimulation and active involvement when using the Internet). Individuals from various disciplines completed the Brief Test of Online Behavior and received scores on the three dimensions of online behavior. Although variation was apparent, the professional engineer was not distinguished by his scores on sociability, utility, or reciprocity, suggesting that all three dimensions of online behavior should be considered in e-learning.

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