International cultural tourism : management, implications and cases

INTRODUCTION. Marianna Sigala and David Leslie Part 1: Overview of Heritage and Cultural Tourism & Products Chapter 1. Heritage and Cultural Tourism: A Marketing-Focused Approach. Evangelos Christou Chapter 2. The Marketing of Australian cultural tourist attractions: a case study from Sydney. Ian McDonnell and Christine Burton Chapter 3. Culture as a component of the hospitality product. Wil Munsters and Daniela Freund de Klumbis Chapter 4. Cultural tourism packages. The role of smart cards in the Alps. Harald Pechlaner & Dagmar Abfalter Part 2: Operations and Facilities Management Chapter 5. Operational management of cultural and heritage sites. Harry Coccossis Chapter 6. Cultural tourism attractions and environmental performance. David Leslie Chapter 7. Cultural tourists in a cultural capital - Helsinki. Arvo Peltonen Chapter 8. Cultural Tourism in South Africa: a case study of cultural villages from a developing country perspective. Dimitri Tassiopoulos and Nancy Nuntsu Part 3: Environmental management and sustainability Chapter 9. Sustainability and Environmental Management. David Leslie Chapter 10. Effective community involvement in the development and sustainability of cultural tourism: an exploration in the case of New Lanark. David Leslie Chapter 11. Managing Stonehenge: the tourism impact and the impact on tourism. Ian Baxter and Christopher Chippendale Chapter 12. Templo Mayor: evolution and rediscovery. Sustaining Mexico's Ancient Cultural Heritage. Adriana E. Estrada-Gonzalez Part 4: New Media and Technologies Chapter 13. New Media and Technologies: Trends and Management Issues for Cultural Tourism. Marianna Sigala Chapter 14. In search of post-modern online authenticity: assessing the quality of learning experiences at eternalegypt.org. Marianna Sigala Chapter 15. Intelligent information interactions for cultural tourism destinations. S. Christodoulakis. Stavros Christodoulakis, Fotis Kazasis, George Anestis and Nektarios Moumoutzis Chapter 16. Destination Information, Marketing and Management Systems and sustainable heritage tourism development. Dorothea Papathanasiou-Zuhrt and Odysseas Sakellaridis CONCLUSION. Marianna Sigala and David Leslie