Parking pricing implementation guidelines: how more efficient parking pricing can help solve parking and traffic problems, increase revenue and achieve other planning objectives

If properly implemented, user pay parking can reduce parking and traffic problems, improve user convenience, and provide new revenue. Summary Parking pricing (also called user pay and metered parking) refers to direct charges for using a parking space. Efficient parking pricing can provide numerous benefits including increased turnover and therefore improved user convenience, parking facility cost savings, reduced traffic problems, and increased revenues. This report provides guidance on parking pricing implementation. It describes parking pricing benefits and costs, ways to overcome common obstacles and objections, and examples of successful parking pricing programs. Parking pricing is best implemented as part of an integrated parking management program. Current trends are increasing the benefits of efficient parking pricing. Legitimate objections to parking pricing can be addressed with appropriate policies and strategies.