A 3D design performance matrix for product design and development

This paper presents a novel 3-dimensional design performance matrix (model) for a web-based product design and development. The first dimension highlights five performance indicators: efficiency, effectiveness, collaboration, management skills and innovation, these are most influenced by role-based performance measurement criteria in the second dimension. The third dimension takes product design and development process (time) into account. This 3D model allows all involved design participants to measure work performance at any time during the product development process. In order to develop this model, the role-based task analysis and industrial survey methods were utilised in couple with the Universal Modelling Language (UML). Three groups of role-based product design and development performance measurement criteria were identified for measuring the top managers, middle managers and individual designers in a design project team. A 3-dimensional performance measurement method was explored to calculate final performance scores from the performance measurement matrix. Proposed model has been evaluated for implementing in a web-based application for measuring design performance of different role-players throughout the product design and development process. This model can support distributed design and manufacturing business in performance management.