GİYSİ TASARIMI, VÜCUT ÖLÇÜLENDİRME VE GİYSİ PAZARLAMASI KONULARINDA SİMÜLASYON SİSTEMLERİNİN İNCELENMESİ INVESTIGATION OF THE SIMULATION SYSTEMS IN BODY MEASUREMENT, GARMENT DESIGN AND MARKETING

The developing technology continues to generate innovation in the apparel industry. Applying of the simulation systems in apparel industry brings some developments and also improvements to many areas. The application of the simulation systems give reliable results in body measurement, and also enables the design of elegance and fit clothes for the tailor made clothing production. Moreover, these systems provide rapid and active service to the wide range of people via internet, concerning marketing strategies. Using of hightechnology systems in apparel industry gives some opportunities to the companies for having important places in the international markets. This paper presents an overview of simulation and also using of simulation systems in garment design, body measurement and marketing which are the most important steps for the apparel manufacturing.