Using composite moving averages to forecast sales

Combining moving averages has been suggested as a simple and practical means to improve sales forecasting. Here we present a natural extension whereby combinations of all possible moving averages up to a given number of periods are employed. We evaluate the method's performance relative to other methods, such as simple moving averages and exponentially-weighted moving averages, on two industrial data sets. Particular attention is placed on methods for selecting the number of periods employed, and on handling noisy data.