The Industry-directive Effect of WEEE and RoHS

The paper analyzes the impact on the Chinese Machinery Electronic industries under the directives of WEEE and RoHS of the European Union.It points out that the Chinese enterprises can not stand in the low-price-competition at the expense of the labourers'welfare and environment pollution.Therefore,foreign trade strategy must be adjusted through building up green idea,accelerating the industry's upgrading,increasing attached price to the export products,consummating related legal system,and in general converting the price competitive ability to that of scientific,technology and environmental protection.