论文信息 - A Dynamic Pricing Model for E-commerce Based on Data Mining

A Dynamic Pricing Model for E-commerce Based on Data Mining

In this paper, a dynamic pricing model for e-commerce based on data mining is proposed after the comprehensive analysis of data mining technology applications and e-commerce dynamic pricing strategies. The authors introduce this model into the pricing mechanisms of TaoBao, and discuss the application of the model in C2C and B2C modes, which has great reference value for e-commerce enterprise operation.

Yuan Chen | Feifei Wang

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