Differential game models of advertising competition

[1]  G. Erickson,et al.  Advertising Strategies in a Dynamic Oligopoly , 1995 .

[2]  Pradeep K. Chintagunta,et al.  Marketing investment decisions in a dynamic duopoly: A model and empirical analysis , 1994 .

[3]  Pradeep K. Chintagunta Investigating the Sensitivity of Equilibrium Profits to Advertising Dynamics and Competitive Effects , 1993 .

[4]  G. Erickson,et al.  Empirical analysis of closed-loop duopoly advertising strategies , 1992 .

[5]  Pradeep K. Chintagunta,et al.  An empirical investigation of advertising strategies in a dynamic duopoly , 1992 .

[6]  Gary M. Erickson Dynamic Models of Advertising Competition: Open- and Closed-Loop Extensions , 1991 .

[7]  C. Fershtman,et al.  Market Share Pioneering Advantage: A Theoretical Approach , 1990 .

[8]  Gerhard Sorger,et al.  Competitive dynamic advertising: A modification of the Case game , 1989 .

[9]  D. Horsky,et al.  Dynamic Advertising Strategies of Competing Durable Good Producers , 1988 .

[10]  G. Erickson A Model of Advertising Competition , 1985 .

[11]  Ram C. Rao,et al.  Advertising decisions in oligopoly: An industry equilibrium analysis , 1984 .

[12]  Chaim Fershtman,et al.  Goodwill and Market Shares in Oligopoly , 1984 .

[13]  Gustav Feichtinger,et al.  A note to Jørgensen's logarithmic advertising differential game , 1984, Z. Oper. Research.

[14]  G. Feichtinger,et al.  The Nash solution of an advertising differential game: Generalization of a model by Leitmann and Schmitendorf , 1983 .

[15]  Gerald L. Thompson,et al.  Oligopoly Models for Optimal Advertising When Production Costs Obey a Learning Curve , 1983 .

[16]  Jacques Thépot,et al.  Marketing and investment policies of duopolists in a growing industry , 1983 .

[17]  J. Friedman Advertising and Oligopolistic Equilibrium , 1983 .

[18]  Steffen Jørgensen A Differential Games Solution to a Logarithmic Advertising Model , 1982 .

[19]  Charles S. Tapiero,et al.  A Generalization of the Nerlove-Arrow Model to Multi-Firms Advertising under Uncertainty , 1979 .

[20]  Kenneth R. Deal Optimizing Advertising Expenditures in a Dynamic Duopoly , 1979, Oper. Res..

[21]  James H. Case,et al.  Economics and the Competitive Process , 1979 .

[22]  George Leitmann,et al.  Profit maximization through advertising: A nonzero sum differential game approach , 1978 .

[23]  Suresh P. Sethi,et al.  A Bilinear-Quadratic Differential Game in Advertising. , 1978 .

[24]  Geert Jan Olsder Some Thoughts about Simple Advertising Models as Differential Games and the Structure of Coalitions , 1976 .

[25]  R. Mukundan,et al.  Linear feedback strategies in non-zero-sum differential games , 1975 .

[26]  Yu-Chi Ho,et al.  Directions in large-scale systems : many-person optimization, and decentralized control : [proceedings] , 1975 .