Strategic orientation and TQM: Linking vision to action

Abstract Total Quality Management (TQM) programs have been increasing in popularity in the U.S., in part an organizational response to a turbulent environment. Yet empirical studies on the relationship between organizational strategy and implementation of TQM programs are scarce. This issue grows in importance as managers search for ways to integrate internal practices with strategic objectives. Using the Miles-Snow (1978) typology, we studied the relationship between strategic orientation of home health care organizations and their use of TQM practices. The sample for this study consisted of 361 home health care organizations from all major regions of the U.S. Regression analysis showed that the analyzer orientation significantly predicted commitment to quality improvement, after controlling for structural factors.

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