Team Control Mode, Workers' Creativity, and New Product Innovativeness

Scholars of creativity and innovation argue that successful innovations originate from the creative ideas of workers. However, few studies have empirically examined how management mechanisms, such as the control mode adopted by the new product development team, may work together with workers' creativity to deliver a successful new product. Drawing on the theory of opposing action strategies of team innovation, we propose that different team control modes may work together with team members' creativity to jointly influence the innovativeness of teamwork outcomes. With survey data collected from different sources in new product development teams, we find that restrictive control can effectively help teams composed of very creative members to successfully develop innovative new products. Conversely, promotive control can effectively help teams composed of less creative members to deliver innovative new products.

[1]  J. Howells.  Intermediation and the role of intermediaries in innovation , 2006 .

[2]  Willow A. Sheremata.  Centrifugal and Centripetal Forces in Radical New Product Development Under Time Pressure , 2000 .

[3]  Anil Menon,et al.  Making Innovation Happen in Organizations: Individual Creativity Mechanisms, Organizational Creativity Mechanisms or Both? , 2000 .

[4]  Ramesh K. Agarwal,et al.  A MODEL OF CREATIVITY AND INNOVATION IN ORGANIZATIONS , 2011 .

[5]  O. Gassmann,et al.  Open R&D and Open Innovation: Exploring the Phenomenon , 2009 .

[6]  Nora Madjar,et al.  Factors for radical creativity, incremental creativity, and routine, noncreative performance. , 2011, The Journal of applied psychology.

[7]  Pamela Tierney,et al.  Employee Creativity in Taiwan: An Application of Role Identity Theory , 2003 .

[8]  Haiyang Li,et al.  Product Innovation Strategy and the Performance of New Technology Ventures in China , 2001 .

[9]  R. Bagozzi,et al.  On the evaluation of structural equation models , 1988 .

[10]  Mei-Chih Hu,et al.  Technological innovation capabilities in the thin film transistor-liquid crystal display industries of Japan, Korea, and Taiwan , 2012 .

[11]  C. Shalley,et al.  The Social Side of Creativity: A Static and Dynamic Social Network Perspective , 2003 .

[12]  Jeremy Howells,et al.  New Directions in R&D: Current and Prospective Challenges , 2008 .

[13]  Michael G. Pratt,et al.  There's No Place like Home? The Contributions of Work and Nonwork Creativity Support to Employees' Creative Performance , 2002 .

[14]  Hao Shen,et al.  Technological Capability, Marketing Capability, and Firm Performance in Turbulent Conditions. 技术能力、市场能力与企业绩效：基于环境不确定性的研究 , 2013 .

[15]  O. Gassmann,et al.  Creative Imitation: Exploring the Case of Cross-Industry Innovation , 2010 .

[16]  Henry Mintzberg,et al.  The Structuring of Organizations , 1979 .

[17]  Ricky W. Griffin,et al.  Toward a Theory of Organizational Creativity , 1993 .

[18]  Justin J. P. Jansen,et al.  Strategic leadership for exploration and exploitation: The moderating role of environmental dynamism , 2009 .

[19]  Diether Gebert,et al.  Fostering Team Innovation: Why Is It Important to Combine Opposing Action Strategies? , 2010, Organ. Sci..

[20]  Anne S. Miner,et al.  The Impact of Organizational Memory on New Product Performance and Creativity , 1997 .

[21]  J. Perry-Smith.  Social Yet Creative: The Role Of Social Relationships In Facilitating Individual Creativity , 2006 .

[22]  Ronald F. Piccolo,et al.  A META‐ANALYSIS OF TEAMWORK PROCESSES: TESTS OF A MULTIDIMENSIONAL MODEL AND RELATIONSHIPS WITH TEAM EFFECTIVENESS CRITERIA , 2008 .

[23]  S. Collinson,et al.  The evolution of innovation capability in multinational enterprise subsidiaries: Dual network embeddedness and the divergence of subsidiary specialisation in Taiwan , 2012 .

[24]  John C. Narver,et al.  The Effect of a Market Orientation on Business Profitability , 1990 .

[25]  J. Workman,et al.  Market Orientation, Creativity, and New Product Performance in High-Technology Firms , 2004 .

[26]  M. Aiken,et al.  Organizational interdependence and intra-organizational structure. , 1968 .

[27]  Gina J. Medsker,et al.  RELATIONS BETWEEN WORK GROUP CHARACTERISTICS AND EFFECTIVENESS: IMPLICATIONS FOR DESIGNING EFFECTIVE WORK GROUPS , 1993 .

[28]  W. Ouchi.  A Conceptual Framework for the Design of Organizational Control Mechanisms , 1979 .

[29]  Larry E. Toothaker,et al.  Multiple Regression: Testing and Interpreting Interactions , 1991 .

[30]  企業研究会.  Organizational Intelligence , 2019, Strategic Intelligence for the Future 1.

[31]  Zoher E. Shipchandler,et al.  Examining the Effects of Regression Procedures on the Temporal Stability of Parameter Estimates in Marketing Models , 1988 .

[32]  C. Fornell,et al.  Evaluating structural equation models with unobservable variables and measurement error. , 1981 .

[33]  J. Guthrie.  High-Involvement Work Practices, Turnover, and Productivity: Evidence from New Zealand , 2001 .

[34]  Diether Gebert,et al.  Managing diversity and enhancing team outcomes: the promise of transformational leadership. , 2009, The Journal of applied psychology.

[35]  Bernard J. Jaworski,et al.  Market orientation: Antecedents and consequences , 1993 .

[36]  A. Hare,et al.  Group Size , 1981 .

[37]  Daniel C. Smith,et al.  Cross-Functional Product Development Teams, Creativity, and the Innovativeness of New Consumer Products , 2001 .

[38]  C. Shalley,et al.  The Effects of Personal and Contextual Characteristics on Creativity: Where Should We Go from Here? , 2004 .

[39]  Wolfgang Scholl,et al.  Restrictive Control and Information Pathologies in Organizations , 1999 .

[40]  David W. Gerbing,et al.  An Updated Paradigm for Scale Development Incorporating Unidimensionality and Its Assessment , 1988 .

[41]  J. Nunnally.  Psychometric Theory (2nd ed), New York: McGraw-Hill. , 1978 .

[42]  K. Atuahene–Gima,et al.  Resolving the Capability–Rigidity Paradox in New Product Innovation , 2005 .

[43]  Kuang-Peng Hung,et al.  Exploring Open Search Strategies and Perceived Innovation Performance from the Perspective of Inter-Organizational Knowledge Flows , 2010 .

[44]  David A. Belsley,et al.  Conditioning Diagnostics: Collinearity and Weak Data in Regression , 1991 .

[45]  R. Sitgreaves.  Psychometric theory (2nd ed.). , 1979 .

[46]  M. Glynn.  Innovative Genius: A Framework for Relating Individual and Organizational Intelligences to Innovation , 1996 .

[47]  J. Dawson,et al.  It's what you do and the way that you do it: Team task, team size, and innovation-related group processes , 2001 .

[48]  Laura B. Cardinal.  Technological Innovation in the Pharmaceutical Industry: The Use of Organizational Control in Managing Research and Development , 2001 .

[49]  R. Fildes.  Conditioning Diagnostics: Collinearity and Weak Data in Regression , 1993 .

[50]  T. M. Amabile.  The social psychology of creativity: A componential conceptualization. , 1983 .

[51]  Khaleel Malik,et al.  Sourcing knowledge: R&D outsourcing in UK pharmaceuticals , 2012 .

[52]  S. Snell.  Control Theory In Strategic Human Resource Management: The Mediating Effect Of Administrative Information , 1992 .

[53]  Khaleel Malik,et al.  The Growth and Management of R&D Outsourcing: Evidence from UK Pharmaceuticals , 2008 .

[54]  S. Elias.  Restrictive Versus Promotive Control and Employee Work Outcomes: The Moderating Role of Locus of Control , 2009 .

[55]  O. Gassmann,et al.  The Future of Open Innovation , 2010 .