论文信息 - Expert systems and sales strategies

Expert systems and sales strategies

Technology changes in recent years have created metamorphic alterations in organizations' operations. A focal point for many firms is the sales organization. Advances in expert systems have had an impact on the strategies utilized by sales organizations. This research provides a framework for the implementation of expert systems in sales organizations as well as an investigation of their impacts. Several examples of implemented expert systems and their effects on organizations are offered. Directions for future research are also presented.

Robert W. Stone | David J. Good | R. W. Stone | D. J. Good

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