South Africa's place brand: A marketing axiom to South Africa as a tourism destination?

[1]  E. Avraham,et al.  Nation branding and marketing strategies for combatting tourism crises and stereotypes toward destinations , 2020 .

[2]  Xiaoxiao Fu,et al.  The impact of country image and destination image on US tourists’ travel intention , 2019, Journal of Destination Marketing & Management.

[3]  M. de Jong,et al.  Tracing the Origins of Place Branding Research: A Bibliometric Study of Concepts in Use (1980–2018) , 2019, Sustainability.

[4]  Giuseppe Pedeliento,et al.  Bridging the gap between culture, identity and image: a structurationist conceptualization of place brands and place branding , 2019, Journal of Product & Brand Management.

[5]  Choong‐Ki Lee,et al.  Role of place attachment dimensions in tourists’ decision-making process in Cittáslow , 2019, Journal of Destination Marketing & Management.

[6]  Masood Khodadadi.  Challenges of Branding Iran: Perspectives of Iranian Tourism Suppliers , 2019 .

[7]  A. Morrison,et al.  How Country Image Affects Tourists’ Destination Evaluations: A Moderated Mediation Approach , 2018 .

[8]  Riadh Ladhari,et al.  Destination personality and destination image , 2017 .

[9]  E. Avraham,et al.  Destination image repair while combatting crises: tourism marketing in Africa , 2017 .

[10]  Erik Braun,et al.  Branding the destination versus the place: The effects of brand complexity and identification for residents and visitors , 2017 .

[11]  K. Velupillai,et al.  Behavioural Economics : Classical and Modern ♣ , 2011 .

[12]  I. Jones,et al.  The nation branding opportunities provided by a sport mega-event: South Africa and the 2010 FIFA World Cup , 2015 .

[13]  Olabanji Oni,et al.  Managing the tourist destination image: The case of Africa , 2014 .

[14]  M. Alvarez,et al.  Country Versus Destination Image in a Developing Country , 2010 .

[15]  K. Dinnie,et al.  Nation branding: Concepts, Issues, Practice , 2007 .

[16]  Miikka J. Lehtonen,et al.  A study on country images, destination beliefs, and travel intentions: A structural equation model approach , 2018 .

[17]  Juan Carlos Belloso.  Country brand. A differentiation mechanism and source of intangibles , 2010 .

[18]  Louise A. Heslop,et al.  Destination in a country image context , 2008 .