Would a Privacy Fundamentalist Sell Their DNA for $1000 ... If Nothing Bad Happened as a Result? The Westin Categories, Behavioral Intentions, and Consequences

Allison Woodruff Google 1600 Amphitheatre Pkwy Mountain View, CA 94043 woodruff@acm.org Vasyl Pihur Google 1600 Amphitheatre Pkwy Mountain View, CA 94043 vpihur@google.com Sunny Consolvo Google 1600 Amphitheatre Pkwy Mountain View, CA 94043 sconsolvo@google.com Lauren Schmidt Google 1600 Amphitheatre Pkwy Mountain View, CA 94043 schmidtl@google.com Laura Brandimarte Carnegie Mellon University 5000 Forbes Av. HBH 2105C Pittsburgh, PA 15213 lbrandim@andrew.cmu.edu Alessandro Acquisti Carnegie Mellon University 5000 Forbes Av. HBH 2105C Pittsburgh, PA 15213 acquisti@andrew.cmu.edu

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