THEORY OF DESTINATION CHOICE-SET FORMATION UNDER INFORMATIONAL CONSTRAINT

A theoretical framework for the behavioral analysis of destination-choice set formation is proposed that consists of a set of postulates that purport to explain how individuals' previous experiences with respect to destinations influence patterns of search behavior in the formation of choice sets. The theory yields predictions concerning (a) how destination choices are made by individuals who have limited information concerning the set of alternative destinations and (b) the likely nature of choice sets within differing sets of alternatives. Models describing the behavior of groups deduced from this theory are described. (Author)