Towards an Analysis of Visual Images in School Science Textbooks and Press Articles about Science and Technology

This paper aims at presenting the application of a grid for the analysis of the pedagogic functions of visual images included in school science textbooks and daily press articles about science and technology. The analysis is made using the dimensions of content specialisation (classification) and social-pedagogic relationships (framing) promoted by the images as well as the elaboration and abstraction of the corresponding visual code (formality), thus combining pedagogical and socio-semiotic perspectives. The grid is applied to the analysis of 2819 visual images collected from school science textbooks and another 1630 visual images additionally collected from the press. The results show that the science textbooks in comparison to the press material: a) use ten times more images, b) use more images so as to familiarise their readers with the specialised techno-scientific content and codes, and c) tend to create a sense of higher empowerment for their readers by using the visual mode. Furthermore, as the educational level of the school science textbooks (i.e., from primary to lower secondary level) rises, the content specialisation projected by the visual images and the elaboration and abstraction of the corresponding visual code also increases. The above results have implications for the terms and conditions for the effective exploitation of visual material as the educational level rises as well as for the effective incorporation of visual images from press material into science classes.

[1]  William R. Elliott,et al.  Media Exposure and Beliefs About Science and Technology , 1987 .

[2]  Harrie Eijkelhof,et al.  Pupils’ and mass‐media ideas about radioactivity , 1990 .

[3]  Wolff-Michael Roth,et al.  Science, Culture, and the Emergence of Language. , 2002 .

[4]  Jean Trumbo,et al.  Visual Literacy and Science Communication , 1999 .

[5]  Charles Bazerman,et al.  Persuasion at a Distance. (Book Reviews: Shaping Written Knowledge. The Genre and Activity of the Experimental Article in Science.) , 1990 .

[6]  Susanna Hornig Priest,et al.  Information Equity, Public Understanding of Science, and the Biotechnology Debate , 1995 .

[7]  B. Latour Science in Action , 1987 .

[8]  Ronald C. Tobey,et al.  Making Science Our Own: Public Images of Science 1910-1955 , 1992 .

[9]  Stephen P. Norris,et al.  Interpreting popular reports of science: what happens when the reader's world meets the world on paper? , 1999 .

[10]  Michael Halliday,et al.  On the language of physical science , 2003 .

[11]  Bruce V. Lewenstein,et al.  Selling Science: How the Press Covers Science and Technology , 1988 .

[12]  La Follette,et al.  Making science our own : public images of science, 1910-1955 , 1990 .

[13]  R. Harris Rhetoric of Science. , 1991 .

[14]  Theo van Leeuwen,et al.  Reading Images: The Grammar of Visual Design , 1996 .

[15]  Wolff-Michael Roth,et al.  Differences in graph-related practices between high school biology textbooks and scientific ecology journals , 1999 .

[16]  Kostas Dimopoulos,et al.  Science and Technology Centers as 'texts' , 2002 .

[17]  Paul Messaris,et al.  Visual ""literacy"": Image, Mind, And Reality , 1994 .

[18]  Wobbe de Vos,et al.  Public Understanding of Science as a Separate Subject in Secondary Schools in The Netherlands. , 1999 .

[19]  Anders Hansen,et al.  Mass Communication Research Methods , 1998 .

[20]  Carey Jewitt,et al.  Knowledge, Identity, Pedagogy: Pedagogic Discourse and the Representational Environments of Education in Late Modernity , 2000 .

[21]  J. Lemke Talking Science: Language, Learning, and Values , 1990 .

[22]  Greg Myers,et al.  Commentary: Every picture tells a story , 2021, JTCVS techniques.

[23]  Mary Elizabeth Lynch,et al.  The externalized retina: Selection and mathematization in the visual documentation of objects in the life sciences , 1988 .

[24]  Kostas Dimopoulos,et al.  Analysing the Texts of Science and Technology: School Science Textbooks and Daily Press Articles in the Public Domain , 2004 .

[25]  Renate G. Bader How Science News Sections Influence Newspaper Science Coverage: A Case Study , 1990 .

[26]  K. K. Cetina,et al.  The fixation of (visual) evidence , 1988 .

[27]  L. Viennot,et al.  Reading images in optics: Students' difficulties and teachers' views , 2002 .

[28]  Jaume Ametller,et al.  Students' difficulties in reading images. Comparing results from four national research groups , 2002 .

[29]  Daniel Jacobi,et al.  Scientific Imagery and Popularized Imagery: Differences and Similarities in the Photographic Portraits of Scientists , 1989 .

[30]  Basil Bernstein,et al.  Pedagogy, symbolic control, and identity : theory, research, critique , 1997 .

[31]  W. Gamson,et al.  Media Discourse and Public Opinion on Nuclear Power: A Constructionist Approach , 1989, American Journal of Sociology.

[32]  Michael Lynch,et al.  Discipline and the Material Form of Images: An Analysis of Scientific Visibility , 1985 .

[33]  etc.,et al.  Inarticulate Science?: Perspectives on the Public Understanding of Science and Some Implications for Science Education , 1993 .

[34]  Thomas Miller Visual persuasion: A comparison of visuals in academic texts and the popular press , 1998 .

[35]  Jon D. Miller Misunderstanding science? The public reconstruction of science and technology , 1998 .

[36]  Gaea Leinhardt,et al.  Functions, Graphs, and Graphing: Tasks, Learning, and Teaching , 1990 .

[37]  R. Pintó,et al.  Students' reading of innovative images of energy at secondary school level , 2002 .