The Development and Validation of the Social Network Sites (SNSs) Usage Questionnaire

Surfing Social network sites SNSs has become one of the most popular activity for ordinary people. To date, there has been no satisfactory measure to understand the role of SNSs in daily life. Considering this, we developed a self-report instrument, the Social Network Sites SNSs Usage Questionnaire, which included two subscales for featured usage and affective experience, respectively. Factor analysis suggested 3 factors for the subscale of featured usage and 2 factors for the subscale of affective experience. We referred to the Big Five Personality Inventory and a revised version of the Internet Motivation Questionnaire as external criteria to validate our questionnaire. The results indicated that the newly developed questionnaire is of good psychometric characteristics.

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