주성분분석과 LISREL 측정모델을 활용한 교통활동의 의사결정인자 분석

Travel time, travel distance and travel cost which is called traffic-system-variable are important factors in the intention-decision of travel activity. But, not only these factors but also various factors affect on the intention-decision of travel activity. In this study, twelve factors are considered to be effect on decision making process of travel activity. To learn their influence on the intention decision process of travel activity, Likert scale survey was carried out in Kwangju City. According to the data obtained from this survey, twelve factors were classified into 4 major principal components, factor score by each personal attribute group was analyzed and the relationship between exogenous concept and observed variable, and co-relation among exogenous concepts were analyzed with principal component analysis and LISREL measurement model.