Factors affecting consumers' use of information sources
暂无分享,去创建一个
[1] J. Claxton,et al. A Taxonomy of Prepurchase Information Gathering Patterns , 1974 .
[2] J. Jacoby,et al. Patterns of Information Acquisition in New Product Purchases , 1974 .
[3] J. Bettman. Perceived Risk and Its Components: A Model and Empirical Test , 1973 .
[4] R. B. Woodruff,et al. Brand Information Sources, Opinion Change, and Uncertainty , 1972 .
[5] R. Staelin,et al. Prepurchase Information Seeking for New Cars and Major Household Appliances , 1972 .
[6] Robert B. Settle,et al. Attribution Theory and Acceptance of Information , 1972 .
[7] H. L. Davis,et al. Measurement of Husband-Wife Influence in Consumer Purchase Decisions , 1971 .
[8] G. Haines,et al. The Theory of Buyer Behavior. , 1970 .
[9] H. L. Davis,et al. Dimensions of Marital Roles in Consumer Decision Making , 1970 .
[10] Peter D. Bennett,et al. Prepurchase Information Seeking Behavior of New Car Purchasers—The Learning Hypothesis , 1969 .
[11] J. Arndt. Role of Product-Related Conversations in the Diffusion of a New Product , 1967 .
[12] A. Andreasen. Geographic Mobility and Market Segmentation , 1966 .
[13] L. P. Bucklin. Jesting Propensities to Shop , 1966 .
[14] M. Wallach,et al. Risk Taking: A Study in Cognition and Personality , 1965 .
[15] William P. Dommermuth. The Shopping Matrix and Marketing Strategy , 1965 .
[16] Louis P. Bucklin,et al. Retail Strategy and the Classification of Consumer Goods , 1963 .
[17] Brian T. Ratchford,et al. A Study of Consumer Perceptions of Decisions , 1974 .
[18] Richard J. Lutz,et al. An Exploration of the Effects of Perceived Social and Performance Risk on Consumer Information Acquisition , 1974 .