Humor in task-oriented computer-mediated communication and human-computer interaction
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METHOD Two experiments examined the effects of humor in taskoriented computer-mediated communication (CMC) and human-computer interaction (HCI). Compared to controlgroup participants, participants who had received jokes: rated the “person” or computer they worked with as more likable and competent; reported greater cooperation; joked back more often; responded in a more sociable (i.e., polite and friendly) manner; and smiled and laughed more. Compared to CMC participants, however, HCI participants were less sociable and smiled and laughed less. Theoretical and design implications are discussed.
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