Incorporating Observed and Unobserved Heterogeneity in Urban Work Travel Mode Choice Modeling

An individual's intrinsic mode preference and responsiveness to level-of-service variables affects her or his travel mode choice for a trip. The mode preference and responsiveness will, in general, vary across individuals based on observed (to an analyst) and unobserved (to an analyst) individual characteristics. The current paper formulates a multinomial logit-based model of travel mode choice that accommodates variations in mode preferences and responsiveness to level-of-service due to both observed and unobserved individual characteristics. The model parameters are estimated using a maximum simulated log-likelihood approach. The model is applied to examine urban work travel mode choice in a multiday sample of workers from the San Francisco Bay area.

[1]  Dipak C. Jain,et al.  A Random-Coefficients Logit Brand-Choice Model Applied to Panel Data , 1994 .

[2]  D. McFadden,et al.  MIXED MNL MODELS FOR DISCRETE RESPONSE , 2000 .

[3]  Gary Chamberlain,et al.  Analysis of Covariance with Qualitative Data , 1979 .

[4]  Pradeep K. Chintagunta,et al.  Investigating Heterogeneity in Brand Preferences in Logit Models for Panel Data , 1991 .

[5]  Lung-fei Lee.  On Efficiency of Methods of Simulated Moments and Maximum Simulated Likelihood Estimation of Discrete Response Models , 1992, Econometric Theory.

[6]  P. Diggle.  Analysis of Longitudinal Data , 1995 .

[7]  Chandra R. Bhat,et al.  Accommodating variations in responsiveness to level-of-service measures in travel mode choice modeling , 1998 .

[8]  Paul A. Ruud,et al.  Handbook of Econometrics: Classical Estimation Methods for LDV Models Using Simulation , 1993 .

[9]  K. Train.  Recreation Demand Models with Taste Differences Over People , 1998 .

[10]  Moshe Ben-Akiva,et al.  Discrete Choice Analysis: Theory and Application to Travel Demand , 1985 .

[11]  D A Hensher.  Two contentions related to conceptual context in behavioral travel modeling , 1981 .

[12]  Füsun F. Gönül,et al.  Modeling Multiple Sources of Heterogeneity in Multinomial Logit Models: Methodological and Managerial Issues , 1993 .

[13]  W. R. Buckland,et al.  Distributions in Statistics: Continuous Multivariate Distributions , 1974 .

[14]  Moshe Ben-Akiva,et al.  Estimation of travel choice models with randomly distributed values of time , 1992 .

[15]  S. Mehndiratta.  TIME-OF-DAY EFFECTS IN INTER-CITY BUSINESS TRAVEL. , 1996 .

[16]  W. R. Buckland,et al.  Distributions in Statistics: Continuous Multivariate Distributions , 1973 .

[17]  K. Train,et al.  Forecasting new product penetration with flexible substitution patterns , 1998 .

[18]  Cheng Hsiao,et al.  Analysis of Panel Data , 1987 .

[19]  K. Train,et al.  Mixed Logit with Repeated Choices: Households' Choices of Appliance Efficiency Level , 1998, Review of Economics and Statistics.

[20]  J. Kadane.  Structural Analysis of Discrete Data with Econometric Applications , 1984 .