Feature Ten Things Psychologists Should Know When Talking to the Press

P sychologists are experts whose knowledge and skill are of great value to society, not only when it is communicated through personal contact and peer-reviewed publications, but when it is done through the news media. Contact with the news media furthers both the interests of our science and of our practices. When psychologists understand the culture of news, they can better capitalize on potential for extending themselves to the community while observing the limitations that media demands. Listed below are some considerations relating to the press that will help you be heard in ways that will be useful to you and those we undertake to serve.