ImperativeMuslimpreneurs' Characteristics towards New Venture Creation

Purpose: This paper aims to investigate the relationship between muslimpreneurs characteristics and readiness of Muslim Malaysia students in Universiti Sains Islam Malaysia towards new venture creation. Design and Methodology:This study obtained data through a survey on a randomly selected sample of four hundred and eighteen(418) would-be graduate Muslimpreneurs of The Universiti Sains Islam Malaysia. This study used hypothetical deductive approach through structural equation model. The proposed hypotheses show the relationship between four variables and Readiness towards new venture creation. Findings:The empirical findings revealed that muslimpreneurs characteristics (β=0.866, p=***) have positive and significant relationship on readiness towards new venture creation. The findings also pointed that the factors influencing muslimpreneurs characteristics such as education (β=1.069, p=***), taqwa (β=1.128, p=***), ethics (β=0.962, p=***) and halal earnings (β= 1.039, p=***) have positive and significant relationship on readiness towards new venture creation. Practical implications:The long term implication is that if businesscharacteristics are based on taqwa, knowledge, halal and ethical practices, the new venture will gain high customer trust, honesty and generate more sales. Hence, there will be less exploitation and the number of ethical business will increase in turn. Originality/value:The framework link prospective Muslimpreneurs characteristics with readiness towards new venture creation in line with Islamic principles. The discussion centred on the need for graduate muslimpreneurs to possess good image because their characters will make them to fear Allah, be ready to create halal business and be ready to set up new venture that will not only increase job creation, but will also reduce exploitation and increase the number of ethical businesses.