Insurance and Behavioral Economics: Improving Decisions in the Most Misunderstood Industry

1. Purposes of this book 2. An introduction to insurance in practice and theory 3. Anomalies and rumors of anomalies 4. Behavior consistent with benchmark models 5. Real world complications 6. Why people do or do not demand insurance 7. Demand anomalies 8. Descriptive models of insurance supply 9. Anomalies on the supply side 10. Design principles for insurance 11. Strategies for dealing with insurance-related anomalies 12. Innovations in insurance markets through multi-year contracts 13. Publicly provided social insurance.

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