MOOC and Blended Learning Models: Analysis from a Stakeholders' Perspective

InterestisgrowingineducationaldesignsthatblendMOOCswithon-campusteachingandresearchers areseekingtoincorporatethespiritofaMOOCintoahybridmodel.Thisarticlereportsonthe currentexperienceofahighereducationinstitutionembarkingonblendedlearningmodels.Theaim ofthisarticleistopresentacasestudyandtodiscussthestrategicapproachtointegratingaMOOC atundergraduatelevel.Theevaluationstrategyofthisexperienceusessurveysandfocusgroupsto interpret theresultsandtheperspectiveofthevariousstakeholders.Theanalysissynthesizesthe opinionofthemainstakeholders–theinstitution,thestudentsandtheacademicstaff–andshows thatinadditiontoimprovingthefinancialviabilityofMOOCs,blendedlearningmodelsimprovethe qualityofstudents’education,strengthenstudents’academicperformance,andencourageacademic stafftoconstantlyinnovatetheirteachingandlearningprocess. KEywORdS B-MOOC, Blended-Learning, Case Study, Higher Education, Hybrid Models, MOOC, Online Learning, Stakeholders

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