Coupling Cultural Context to a User Model of Adaptive E-Learning: Fundamentals, Approach and Experiment

Considering culture both in technology-enhanced learning and human computer interaction research is an important issue since culture has a strong impact on many cognitive and affective processes including those related to learning. Also, people with different cultural backgrounds develop alternative interpretations and strategies and do not value their environment in the same way, and this reflects on their interactions and satisfaction with learning technologies, especially e-learning systems (ELSs). Thus, adapting ELS to specific users, taking advantage of knowledge acquired about their cultural, technological, educational and personal characteristics is an essential feature in order to improve usability and flexibility of ELS. This paper presents the context-aware and culture-oriented aspects of an adaptability approach designed for ELSs and validated by an experiment conducted with a group of 65 students of three different countries to evaluate their satisfaction in the culture-oriented adaptation provided by the system. Based on the data of the participants, the results suggest that the culturally adapted interface has more participant satisfaction than the non-cultural one.

[1]  G. Hofstede,et al.  Cultures and Organizations: Software of the Mind , 1991 .

[2]  E. W. Gould,et al.  Crosscurrents: cultural dimensions and global Web user-interface design , 2000, INTR.

[3]  Aaron Marcus,et al.  Cultural Dimensions and Global Web User-Interface Design , 2000 .

[4]  G. Hofstede Culture′s Consequences: Comparing Values, Behaviors, Institutions and Organizations Across Nations , 2001 .

[5]  Aaron Marcus,et al.  Dare we define user-interface design? , 2002, INTR.

[6]  Hiroaki Ogata,et al.  A multi-model approach for supporting the personalization of ubiquitous learning applications , 2005, IEEE International Workshop on Wireless and Mobile Technologies in Education (WMTE'05).

[7]  Ewa Callahan,et al.  Cultural Similarities and Differences in the Design of University Web sites , 2005, J. Comput. Mediat. Commun..

[8]  E. Abou-Zeid A culturally aware model of inter-organizational knowledge transfer , 2005 .

[9]  Regina Motz,et al.  Towards an adaptive cultural e-learning system , 2005, Third Latin American Web Congress (LA-WEB'2005).

[10]  R. Felder,et al.  Understanding Student Differences , 2005 .

[11]  Stephen J. H. Yang,et al.  Context Aware Ubiquitous Learning Environments for Peer-to-Peer Collaborative Learning , 2006, J. Educ. Technol. Soc..

[12]  Manuel A. Pérez-Quiñones,et al.  Culture and usability evaluation: the effects of culture in structured interviews , 2006 .

[13]  Luís Ferreira Pires,et al.  Situations in Conceptual Modeling of Context , 2006, 2006 10th IEEE International Enterprise Distributed Object Computing Conference Workshops (EDOCW'06).

[14]  Rosa Alarcón,et al.  Context-Based e-Learning Composition and Adaptation , 2006, OTM Workshops.

[15]  Luís Ferreira Pires,et al.  Situation Specification and Realization in Rule-Based Context-Aware Applications , 2007, DAIS.

[16]  Peter Brusilovsky,et al.  User Models for Adaptive Hypermedia and Adaptive Educational Systems , 2007, The Adaptive Web.

[17]  Wan Abdul Rahim Wan Mohd Isa,et al.  Incorporating the Cultural Dimensions into the Theoretical Framework of Website Information Architecture , 2007, HCI.

[18]  Katharina Reinecke,et al.  Culturally Adaptive Software: Moving Beyond Internationalization , 2007, HCI.

[19]  Katharina Reinecke,et al.  Cultural Adaptivity for the Semantic Web , 2007, ISWC/ASWC.

[20]  Rüdiger Heimgärtner Towards Cultural Adaptability in Driver Information and -Assistance Systems , 2007, HCI.

[21]  Ebroul Izquierdo,et al.  CAE-L: An Ontology Modelling Cultural Behaviour in Adaptive Education , 2008, 2008 Third International Workshop on Semantic Media Adaptation and Personalization.

[22]  Analía Amandi,et al.  Semantic spam filtering from personalized ontologies , 2008, J. Web Eng..

[23]  Analía Amandi,et al.  Personalized e-Learning Environments: Considering Students' Contexts , 2009, WCCE.

[24]  Marek Hatala,et al.  The Social Semantic Web in Intelligent Learning Environments: state of the art and future challenges , 2009, Interact. Learn. Environ..

[25]  Katharina Reinecke,et al.  Modeling a User’s Culture , 2010 .

[26]  Patricia A. Young The significance of the Culture Based Model in designing culturally aware tutoring systems , 2011, AI & SOCIETY.

[27]  Katharina Reinecke,et al.  Improving performance, perceived usability, and aesthetics with culturally adaptive user interfaces , 2011, TCHI.

[28]  Aaron Marcus,et al.  Globalization, Localization, and Cross-Cultural User-Interface Design , 2012 .

[29]  Katharina Reinecke,et al.  Knowing What a User Likes: A Design Science Approach to Interfaces that Automatically Adapt to Culture , 2013, MIS Q..

[30]  Aaron Marcus,et al.  Cross-cultural user-experience design , 2013, SA '13.

[31]  Permanand Mohan,et al.  Contextualised Student Modelling for Enculturated Systems , 2013, AIED Workshops.

[32]  Katharina Reinecke,et al.  Demographic differences in how students navigate through MOOCs , 2014, L@S.