ANALYSIS OF IMAGE WATERMARKING USING LEAST SIGNIFICANT BIT ALGORITHM

The rapid advancement of internet has made it easier to send the data/image accurate and faster to the destination. But thisadvantage is also accompanied with the disadvantage of modifying and misusing the valuable information through intercepting or hacking.So In order to transfer the data/image to the intended user at destination without anyalterations or modifications, there are many approaches like Cryptography, Watermarking and Steganography. This paper presents the general overview of image watermarking and different security issues. In this paper, Image Watermarking using Least Significant Bit (LSB) algorithm has been used for embedding the message/logo into the image. This work has been implemented through MATLAB.