Abstract In two experiments, multiple regression models were developed and evaluated to identify the relevant sensory attributes for cherry liking. In Experiment 1, 16 judges evaluated 18 cherry varieties for seven visual characteristics (colour intensity, uniformity-of-colour, speckles, size, stem length, external firmness and ‘visual’ liking) and seven flavour/texture characteristics (flesh firmness, flesh colour intensity, juiciness, sweetness, sourness, flavour intensity and ‘flavour/ texture’ liking). Stepwise multiple regression was used to develop the most appropriate statistical models for prediction of visual and flavour/texture liking based on visual and flavour/texture characteristics, respectively. Both models were simple and easily understandable with two sensory variables. The best model for visual liking required only size and uniformity-of-colour variables; whereas, the best model for flavour/texture liking required sweetness and flavour intensity variables. In Experiment 2, 18 judges evaluated 30 sweet cherry cultivars, using the same methodology, to create a validation data set. Correlation coefficients ( R ) and prediction standard errors (PSEs) between the observed (Experiment 2) and predicted (Experiment 1) liking scores were used to evaluate the prediction equations. The prediction equation for flavour/texture liking was most satisfactory ( R = 0.85, PSE = 0.61). A new equation developed from the validation data confirmed the importance of sweetness and flavour intensity. In contrast, the prediction equation for visual liking was less satisfactory ( R = 0.56) and a new equation developed from the validation data set confirmed only size as an important variable.
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