Two processes of conformity demonstrated by interactions of commitment, set, and personality.

Summary It was argued in this paper that the appropriate theoretical posture in conformity at the present time is not further proliferation of theoretical concepts, but conservative synthesis from a number of theories to two generic ideas which may be supported empirically. The position was taken that conforming behavior was to be understood only in terms of the concerted interaction of both personal and situational variables. An empirical investigation was reported which described the development of a scale designed to measure the personal predispositions to respond in service of the two major conforming functions. Data were reported on the interaction of persons selected on the basis of this instrument with the manipulated situational variables of goal set and publicness of commitment. The results showed that conformity occurred in an informational manner, in a normative manner, or occurred not at all, depending on its functional relevance under various combinations of persons and situations.

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