A Musical Preference Scale was devised from factor analyses of preference ratings for established categories of music based on divisions in the recording industry in the U.S.A. The scales of the Sensation Seeking Scale form V were correlated with rated likings of each of the categories derived from the factor analysis. Total Sensation Seeking correlated positively with liking for all types of rock music and negatively with liking for bland, soundtrack music. In addition to a liking of rock music, those having high scores of the Thrill and Adventure Seeking and Experience Seeking subscales liked folk and classical music. High scorers on the Disinhibition subscale liked rock and disliked religious and soundtrack music. The results are consistent with the theory that high sensation seekers have a high optimal level of stimulation and thus tolerate and like high intensity and/or complexity in music, and stimulation in general.
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